{"id":1356,"date":"2026-05-04T15:20:33","date_gmt":"2026-05-04T13:20:33","guid":{"rendered":"https:\/\/www.strato.se\/blogg\/?p=1356"},"modified":"2026-06-09T15:23:12","modified_gmt":"2026-06-09T13:23:12","slug":"strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer","status":"publish","type":"post","link":"https:\/\/www.strato.se\/blogg\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\/","title":{"rendered":"STRATO lanserar Egenf\u00f6retagarnas dag f\u00f6r att hylla Sveriges entrepren\u00f6rer"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Egenf\u00f6retagare, frilansare och sm\u00e5f\u00f6retagare spelar en avg\u00f6rande roll f\u00f6r svensk ekonomi. De skapar jobb, driver innovation och bidrar till tillv\u00e4xt i hela landet. F\u00f6r att uppm\u00e4rksamma deras betydelse lanserar STRATO nu Egenf\u00f6retagarnas dag i Sverige. Dagen kommer att uppm\u00e4rksammas \u00e5rligen den 4 maj och syftar till att lyfta fram den entrepren\u00f6rsanda som pr\u00e4glar m\u00e5nga av Sveriges f\u00f6retagare.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sm\u00e5 och medelstora f\u00f6retag utg\u00f6r ryggraden i den svenska ekonomin. De st\u00e5r f\u00f6r 99,9 procent av alla f\u00f6retag i landet och svarar f\u00f6r en stor del av syssels\u00e4ttningen. Trots ett tuffare ekonomiskt l\u00e4ge forts\u00e4tter m\u00e5nga svenska entrepren\u00f6rer att investera, starta f\u00f6retag och tro p\u00e5 sina id\u00e9er.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>En dag f\u00f6r mod, ansvar och nya id\u00e9er<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Att vara egenf\u00f6retagare handlar ofta om mer \u00e4n att driva ett f\u00f6retag. Det handlar om modet att testa en id\u00e9, ansvaret att bygga n\u00e5got eget och viljan att skapa v\u00e4rde f\u00f6r kunder, samh\u00e4llet och den lokala ekonomin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Genom Egenf\u00f6retagarnas dag vill STRATO synligg\u00f6ra just den drivkraften. Initiativet ligger ocks\u00e5 i linje med STRATO:s tidigare satsningar f\u00f6r att st\u00e4rka sm\u00e5f\u00f6retagandet i Sverige, bland annat F\u00f6retagarAllsvenskan.se, d\u00e4r kommuner j\u00e4mf\u00f6rs utifr\u00e5n f\u00f6retagstillv\u00e4xt baserat p\u00e5 statistik fr\u00e5n Bolagsverket.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ny guide f\u00f6r dig som vill starta eget<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I samband med lanseringen presenterar STRATO \u00e4ven Sm\u00e5f\u00f6retagarguiden, ett informationspaket f\u00f6r den som vill starta och driva eget f\u00f6retag.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Guiden samlar praktiska r\u00e5d, checklistor och verktyg f\u00f6r blivande och nya f\u00f6retagare. Den tar bland annat upp hur man formulerar och testar en aff\u00e4rsid\u00e9, genomf\u00f6r marknadsunders\u00f6kningar, v\u00e4ljer bolagsform, hanterar registrering och tillst\u00e5nd samt f\u00e5r b\u00e4ttre koll p\u00e5 ekonomi och finansiering.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Den inneh\u00e5ller \u00e4ven st\u00f6d f\u00f6r den digitala starten, till exempel hur man bygger en n\u00e4rvaro online genom webbplats, dom\u00e4n och synlighet p\u00e5 n\u00e4tet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Digital n\u00e4rvaro en viktig del av f\u00f6retagsstarten<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6r m\u00e5nga nya f\u00f6retagare \u00e4r den digitala n\u00e4rvaron en av de viktigaste delarna i att komma i g\u00e5ng. En tydlig webbplats, en egen dom\u00e4n och grundl\u00e4ggande digital administration kan g\u00f6ra det enklare att n\u00e5 kunder, bygga f\u00f6rtroende och utveckla verksamheten \u00f6ver tid.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Med Sm\u00e5f\u00f6retagarguiden vill STRATO g\u00f6ra det l\u00e4ttare f\u00f6r fler att ta steget fr\u00e5n id\u00e9 till f\u00f6retag, oavsett om det handlar om ett sidoprojekt, ett frilansuppdrag eller en helt ny verksamhet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>4 maj blir en dag f\u00f6r Sveriges egenf\u00f6retagare<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Egenf\u00f6retagarnas dag lanseras den 4 maj, ett datum som valts f\u00f6r att symbolisera nystart, nya id\u00e9er och entrepren\u00f6riell drivkraft. Samtidigt introduceras dagen \u00e4ven av STRATO i Tyskland och Nederl\u00e4nderna.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6rhoppningen \u00e4r att dagen ska bli ett \u00e5terkommande tillf\u00e4lle att uppm\u00e4rksamma egenf\u00f6retagarnas betydelse \u2013 och samtidigt inspirera fler att v\u00e5ga ta steget mot att bygga n\u00e5got eget.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vill du starta eget eller utveckla din verksamhet?&nbsp;<a href=\"https:\/\/www.strato.se\/sitebuilder\/starta-eget-foretag\/\">Ladda ner STRATO:s guide h\u00e4r<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Egenf\u00f6retagare, frilansare och sm\u00e5f\u00f6retagare spelar en avg\u00f6rande roll f\u00f6r svensk ekonomi. De skapar jobb, driver innovation och bidrar till tillv\u00e4xt i hela landet. F\u00f6r att uppm\u00e4rksamma deras betydelse lanserar STRATO nu Egenf\u00f6retagarnas dag i Sverige. Dagen kommer att uppm\u00e4rksammas \u00e5rligen den 4 maj och syftar till att lyfta fram den entrepren\u00f6rsanda som pr\u00e4glar m\u00e5nga av [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1357,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25,78,73,24,5,12,21,77,8],"tags":[71,42,49],"class_list":["post-1356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marknadsforing","category-digitalisering","category-foretagarallsvenskan","category-foeretagsbildning","category-hemsida-webbshop","category-molnlagring","category-nettotillvaext","category-undersokning","category-webbhotell-wordpress","tag-foretagarallsvenskan","tag-foretagsbildning","tag-undersokning"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>STRATO lanserar Egenf\u00f6retagarnas dag f\u00f6r att hylla Sveriges entrepren\u00f6rer - STRATO Blogg<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.strato.se\/blogg\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"STRATO lanserar Egenf\u00f6retagarnas dag f\u00f6r att hylla Sveriges entrepren\u00f6rer - STRATO Blogg\" \/>\n<meta property=\"og:description\" content=\"Egenf\u00f6retagare, frilansare och sm\u00e5f\u00f6retagare spelar en avg\u00f6rande roll f\u00f6r svensk ekonomi. De skapar jobb, driver innovation och bidrar till tillv\u00e4xt i hela landet. F\u00f6r att uppm\u00e4rksamma deras betydelse lanserar STRATO nu Egenf\u00f6retagarnas dag i Sverige. Dagen kommer att uppm\u00e4rksammas \u00e5rligen den 4 maj och syftar till att lyfta fram den entrepren\u00f6rsanda som pr\u00e4glar m\u00e5nga av [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.strato.se\/blogg\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\/\" \/>\n<meta property=\"og:site_name\" content=\"STRATO Blogg\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-04T13:20:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-09T13:23:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.strato.se\/blogg\/wp-content\/uploads\/sites\/3\/2026\/06\/Image-day-of-self-employed.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"1003\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Frank Zopp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skriven av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Frank Zopp\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ber\u00e4knad l\u00e4stid\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\\\/\"},\"author\":{\"name\":\"Frank Zopp\",\"@id\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/#\\\/schema\\\/person\\\/1d8f93f8a470cd1b54d677aafa82b1af\"},\"headline\":\"STRATO lanserar Egenf\u00f6retagarnas dag f\u00f6r att hylla Sveriges entrepren\u00f6rer\",\"datePublished\":\"2026-05-04T13:20:33+00:00\",\"dateModified\":\"2026-06-09T13:23:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\\\/\"},\"wordCount\":544,\"publisher\":{\"@id\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2026\\\/06\\\/Image-day-of-self-employed.jpg\",\"keywords\":[\"F\u00f6retagarAllsvenskan\",\"F\u00f6retagsbildning\",\"Unders\u00f6kning\"],\"articleSection\":[\"Digital marknadsf\u00f6ring\",\"Digitalisering\",\"F\u00f6retagarAllsvenskan\",\"F\u00f6retagsbildning\",\"Hemsida &amp; Webbshop\",\"Molnlagring\",\"Nettotillv\u00e4xt\",\"Unders\u00f6kning\",\"Webbhotell &amp; WordPress\"],\"inLanguage\":\"sv-SE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\\\/\",\"url\":\"https:\\\/\\\/www.strato.se\\\/blogg\\\/strato-lanserar-egenforetagarnas-dag-for-att-hylla-sveriges-entreprenorer\\\/\",\"name\":\"STRATO lanserar Egenf\u00f6retagarnas dag f\u00f6r att hylla Sveriges entrepren\u00f6rer - 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